Retail Study: 1 Facebook Fan = 20 Visits To Your Website

A UK based study by Hitwise analyzed data from the top 100 retailers to find how much additional web traffic was generated by each Facebook fan.  The metrics showed that each fan of a Facebook page produced an extra 20 visits to the website.  In order to generate this number, Facebook traffic was…

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Retail Study: 1 Facebook Fan = 20 Visits To Your Website

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